“Just because it isn’t happening here doesn’t mean it isn’t happening.”
“Most Shocking Second A Day” is a PSA created by a British creative agency Don’t Panic for Save the Children organization. It has the goal of drawing attention to the ongoing violence crisis in Syria.
“Our solution was to tell a story that would bring the realities of Syria home, and to do it we combined the one-second-a-day and photo time-lapse formats to create a new way of showing an ordinary girl’s world falling apart in just a year,” – Don’t Panic.
It’s a really powerful way of showing what others are going through even though it can somewhat go unheard in our sometimes sheltered world.